Airline encourages Canadians to share in the spirit of giving this holiday season
Christmas Miracle tradition continues through donations of more than 1.3 million items to communities and charities since the start of the pandemic
CALGARY, AB, Dec. 14, 2020 /CNW/ – This year, Christmas looks different for Canadians and airline communities from coast-to-coast. This season’s WestJet Christmas Miracle: the season to give video highlights why it’s important for the spirit of giving to remain strong during difficult times.
Since the onset of the COVID-19 pandemic, WestJet, with the help of WestJetters, have donated more than 1.3 million items nationwide. For this year’s Christmas Miracle, the airline hopes to inspire this same giving.
“Even though we may be apart, by giving together we can inspire new traditions and uplift spirits during these challenging times,” said Arved von zur Muehlen, WestJet Chief Commercial Officer. “Throughout the pandemic, Canadians have been stepping up for each other and this holiday season we encourage everyone to celebrate the spirit of Christmas by giving from the heart and supporting local organizations with acts of care.”
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During this year’s Christmas Miracle, WestJet aircraft and delivery vehicles took to the skies and the roads as WestJetters set out close to home to safely deliver items and care packages for charitable partners, community organizations and healthcare facilities. WestJetters donning Blue Santa hats and following local safety protocols, delivered blankets, personal protective equipment and food to shelters, hot meals to frontline workers and gifts to seniors and children to spread the holiday spirit. A full breakdown of items donated throughout 2020 is available here.
The Christmas Miracle partners that shared in WestJet’s holiday spirit and featured in this year’s video include: Inn from the Cold, Ronald McDonald House Charities Alberta, Calgary Health Foundation, Alberta Children’s Hospital, Calgary Women’s Emergency Shelter, The Grande Spirit Foundation, The Grande Prairie Regional Hospital Foundation.
Since the start of the pandemic the WestJet Group of Companies has built a layered framework of safety measures to ensure Canadians can continue to travel safely and responsibly through the airline’s Safety Above All hygiene program. During this time, WestJet has maintained its status as one of the top-10 on-time airlines in North America as named by Cirium.
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Recent recognition includes:
2021 Five Star Major Airline (APEX)
2019/2018/2017 Best Airline in Canada (TripAdvisor Travellers’ Choice awards for Airlines)
2019 Winner Among Mid-Sized Airlines in North America (TripAdvisor Travellers’ Choice awards for Airlines)
2019 Number-One Ranked Canadian Airline Loyalty Program in Member Engagement (Bond Brand Loyalty)
2019/2018 Number-One-Ranked Airline Credit Card in Canada (Rewards Canada)
SOURCE WESTJET, an Alberta Partnership